Monday, December 16, 2019

Magazine Genre Research - Real Simple



Image result for real simple magazine

Real Simple is a food magazine, this particular copy - Holiday Shortcuts and Recipes- is a Fall seasonal edition. RealSimple is part of Meredith Corp. which is one of the largest content companies in the world and the largest magazine operator in the United States. They distributed over 6.8 million copies in fall of 2017 during which the magazine peaked.

The cover of the magazine is laid out in a simple holiday theme. The dishes seen are round and are disproportionate which creates a sense of family and simplicity. On the left side, there is a third of a plant centerpiece and ruched up tablecloth which the plate of mashed potatoes sits on. The vibe conveyed is homey, authentic, and traditional which is expected during the holidays. The food images on the cover and throughout the magazine were taken on location, the main film studio for real simple is in Birmingham, Alabama.

The title of the magazine is in two shades of red; a darker wine red and a light red and the sub heading or the edition name is in large black letters. The article previews are scattered on the side alternating between black and red. Overall the color scheme is predominately red which gives the setup a feeling of authenticity and holiday. Everything from color scheme to subheading fonts are fall/thanksgiving related.

The table of contents is uncomplicated and neatly organized making the magazine easy to follow. Short previews of the articles are given via a picture and caption. I noted that in the table of contents 3/4 of the page is covered in pictures: three medium ones lined up at the bottom of equal proportion and then a large one on the top left of the page. An interesting aspect about RealSimple magazine is that at the bottom of every page the magazine name, date, and page number are included.

The actual content is equally distributed among ads, however advertisements take up about 50 to 60 percent of the pages in the magazine. There is a variety of ads but most of them are food related.








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